About —
What drives us

We help ambitious companies identify, create and launch digital initiatives.

Who we are

For nearly two decades, we’ve helped enterprise brands align strategy, creativity and technology to move from concept to market with speed and precision.

A uniquely effective partner for enterprise brands

Our integrated services and our team structure provide a uniquely effective alternative to bloated consultancies, impractical creative agencies, and siloed internal teams.

Deep expertise in highly-regulated industries

We have deep expertise in regulated industries like financial services, insurance, healthcare, helping us craft and deliver digital platforms that create competitive advantages.

A focus on overcoming organizational gravity

We help clients navigate both the internal and external obstacles that transformation projects inevitably face in big companies, keeping the organization focused on launching impactful solutions.

Long-term, advisory relationships with clients

We maintain multi-year and multi-project relationships with leading organizations in our sectors, built on a foundation of trust, hands-on leadership, valuable advice and industry-best delivery.

Change doesn’t come from ideas. It comes from making ideas happen.

Al Collins

Founder & CEO

A community workshop or meeting in progress, with a presenter in a plaid shirt standing at a high table addressing attendees. In the foreground, two people are seated in office chairs, one wearing a bright pink blazer. Several participants are visible at the table in the background. The modern office space features pendant lighting and a patterned area rug.

A group of eight people socializing at an outdoor waterfront venue, standing and sitting around a table with orange and white stripes, holding drinks, with a red umbrella, river, and trees visible in the background

Daytime view of the iconic Empire State Building dominating the left side of the frame, with its distinctive Art Deco architecture and limestone facade. The Manhattan skyline extends to the right, featuring modern glass skyscrapers and mixed architectural styles under a bright blue sky with scattered white clouds.

A business presentation taking place in a modern office space with white walls and exposed ceiling. Two presenters stand at the front - one in a black shirt and one in a white button-down with a laptop on a stand. An audience of approximately 10 people sits in ergonomic office chairs with black mesh backs and white frames. A large monitor displays text on the wall behind the presenters.

View through a glass wall into a modern office meeting room where team members collaborate around a table covered with numerous yellow sticky notes. A person in a plaid shirt stands at the glass, placing additional sticky notes, while others are seated working on laptops. The bright, minimalist space features white walls and ceiling-mounted ventilation.

A bright conference room with large windows on two walls showing panoramic city skyline views. The room features a wooden oval conference table surrounded by black mesh office chairs, with a guitar visible in the corner. The space has white walls and demonstrates a modern office environment with natural lighting.

Group of seven people wearing white chef hats and aprons, smiling at the camera in a professional kitchen setting with SHIFT branding visible on screens in the background

Services

Our clients

We work with some of the most recognizable brands in financial services, insurance and healthcare, helping them accelerate growth and advance their digital transformation.

Partners

Our partnerships enhance the breadth and depth of services we offer clients.

Certifications

We’re proud to be MACH, PCI, and SOC 2 certified

These certifications aren't just badges; they reflect our rigorous approach to data protection, compliance, and innovation. Whether you're navigating complex regulatory frameworks or ensuring end-to-end security, we’re committed to delivering secure, scalable, and future-ready solutions

Our Team

We are creative problem solvers, nonlinear thinkers, experienced professionals and rising stars.

Meet us Careers